2022 Ferrari Purosangue: Nothing will be able to stop Ferrari from reaching the pinnacle of the industry
Ferrari just hosted a shareholder conference to update investors on the company’s future, including the impending Ferrari Purosangue SUV and all-new fully electric model. Executives underlined that Ferrari is not and will not be a “mobility company,” declaring it will limit driver assistance technologies on its upcoming cars to SAE-Level-2 at most with an emphasis on driver enjoyment.Some about Ferrari company
With the launch of an all-new fully electric vehicle in 2025, Ferrari is already well on its way to reaching its goal of being 60 percent electrified by the year 2026. This model is expected to account for 5 percent of the company’s product lineup by the following year. The company’s goal is to have 80 percent of its models be electrified by the year 2030, with 40 percent of those models being totally electric and 40 percent being hybrids. The other 20 percent will continue to use internal combustion engines. Those values exclude potential track-only models. Investors were also reassured by the firm that the driving experience would continue to be of the utmost importance. The company stated that going forward, it will only deploy Level 2 or Level 2+ systems for its vehicles and will steer clear of complete autonomy. (On the highway, therefore, an advanced adaptive cruise control system that also has a function for lane centering, similar to Tesla’s Autopilot.) Not counting the introduction of the new Purosangue SUV this year, there are 15 new vehicle releases scheduled to take place between the years 2023 and 2026.
Ferrari has stated that it plans to increase its lifestyle branding efforts in order to expand the company’s portfolio. This expansion will include a restaurant, museum, theme park, fashion collections, collectible items, and other items for sale, as well as other “experience” opportunities for Ferrari owners. The Italian car manufacturer reports that its more recent customers are, on average, eight years younger than they were five years ago. Furthermore, sixty percent of Ferrari owners now count as “collectors” because they own more than one model, and the average number of Ferraris owned by collectors has increased over the same time period.
The Ferrari Purosangue
Executives were tight-lipped on impending items, but they did take a few minutes to reassure everyone that the upcoming Purosangue model won’t destroy the soul of the company. Ferrari asserts that it has given a great deal of attention to the performance characteristics of the model, and the company refers to it as one of the “Sports Car” models produced by the brand, placing it on an equal footing with vehicles such as the Ferrari Roma and the Ferrari 812 Superfast and GTS. Representatives from the company take offense whenever people call it a “SUV,” as they insist that it is not one of those vehicles.
The Purosangue, whose name literally translates to “thoroughbred,” will debut in September 2022 with the company’s naturally-aspirated V-12 engine as the sole powertrain option. However, there is a veiled suggestion that additional drivetrain options, including a hybrid, may become available in the future. To keep the Ferrari brand as exclusive as possible, the company has decided that the SUV will account for no more than 20 percent of its product mix throughout its planned lifecycle. This indicates that even if there is a demand for the new SUV, the company will limit production to its planned output. Executives asserted that the Purosangue and EV could be manufactured within the limits of the company’s existing production capability.
Ferrari EV
The release of the first fully electric model from the Ferrari brand is scheduled for the year 2025, according to the company’s current plans. The amount of noise that the car will generate has received a significant amount of focus, while other aspects of the vehicle have received little to no consideration. Executives have provided reassurance that the electric vehicle will not be completely silent and soundless. They pointed out that the mechatronics at work on an EV can produce a wide variety of intriguing noises. It’s also quite doubtful that Ferrari will make an artificial noise, despite claims that it will produce a genuine sound on par with any other Ferrari. Taking into consideration how other Ferraris sound, we will most likely have to investigate that further.
During the presentation, slides were shown that discussed Ferrari’s history in multiple development fields that will still apply to an electric model. One of the slides made a reference to cooling engineering, which could suggest a liquid-cooled battery pack. Ferrari asserts that beginning in 2026, it will be able to increase the energy density of its electric vehicle drivetrains by an additional 10% every two years. When it goes on sale in 2025, according to Fulgenzi, the electric vehicle will have the brand’s most advanced and power-dense engine technology.
Frequently asked questions
How much is the Ferrari Purosangue?
Prices for a ride like this start at $350,000, so you’ll need a hedge-fund manager’s income. However, Ferrari’s prancing horse logo on the grille of a high-performance SUV won’t damage the brand.
Is the Purosangue a hybrid?
There will be a gasoline-electric hybrid version of the Ferrari Purosangue (codename: Ferrari F175) in the future.
Is the Lamborghini Urus a high-performance car?
The Lamborghini Urus is the first vehicle in the world to be classified as a Super Sport Utility Vehicle. It combines the performance characteristics of a super sports car with the practicality of an SUV. Urus can go from 0 to 62 miles per hour in 3.6 seconds and has a top speed of 190 miles per hour. This is made possible by its 4.0-liter twin-turbo V8 engine, which generates 650 horsepower and 850 Nm of torque.
Tags: electric model, electric vehicle drivetrains, Ferrari 812, Ferrari brand, Ferrari company, Ferrari EV, Ferrari Purosangue, Ferrari Roma, new Purosangue, new SUV, Purosangue model, Purosangue SUV, sports car, super sports car
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